![]() ![]() I am very bullish on Twitter’s future and I can’t imagine life without it. It is a huge part of my life and my business. The Opposite Of A Summary:Īs I wrote last week, I invested in and have been thinking about Twitter since its earliest days. Done right, countless users new and old will find Twitter indispensable, use Twitter more, see great ads, buy lots of stuff, and make the company much more money along the way. Make each of us on Twitter feel heard and valuable.Īccomplishing this isn’t hard and there are obvious, concrete steps to fix it all.Make it easier for all to participate, and.Hundreds of millions of new users will join and stay active on Twitter, hundreds of millions of inactive users will return to Twitter, and hundreds of millions more will use Twitter from the outside if Twitter can: Here is how I think that story could unfold: The stock market doesn’t get that because Twitter has failed to tell its own story to investors and users. The company itself is improving, not worsening. Summary For Executives And Non-Executives Alike: The company could already be building all the stuff below. 4) I have no inside information about Twitter. 2) My funds and I own a lot of Twitter stock. Thinking about a company and using its product obsessively for nine years straight will do that to you. ![]() Disclaimers: 1) This is a very long read. ![]()
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